How it works
A clear three-stage process, from understanding where you stand to measuring what changes.
Audit
We review your site, content and brand presence, then test how AI search tools currently describe your brand and competitors. You receive a clear picture of gaps and opportunities.
Optimisation
We prioritise the changes most likely to matter: content structure, product information, technical foundations and authority signals. We work with your team or implement for you.
Reporting
We monitor AI visibility over time and report in plain language: what moved, what did not, and what we recommend next.
Try it yourself.
Our free AI visibility audit helps you test how AI tools describe your brand, with questions written for your business.
Plain-language glossary
Generative engine
An AI system that writes an answer to a question instead of listing links, such as a chat assistant or an AI search feature.
Entity
A distinct thing AI tools can recognise, such as a brand, a product or a person. Clear, consistent information helps tools tell entities apart.
Structured data
Code added to a web page that labels facts, such as a product name, price or size, in a form machines read easily.
Citation
When an AI tool names or links the source of information in its answer. Whether and how this happens varies by tool.
Authority
How credible and well supported a source appears, for example through reputable mentions and accurate, consistent information.
AI visibility
How often and how accurately a brand appears in AI-generated answers. It varies by tool, question and over time.
Outcomes depend on many factors outside our control, so we report honestly and never promise specific results.